Skip to primary navigationSkip to main contentSkip to footer
  • Toggle My Account Menu
  • Toggle Shopping Cart Menu
Towne Square Jewelers logo
  • Custom
  • Bridal
  • Designers
  • Jewelry
  • Services
  • E. Marie Gift Co.
  • Jewelry Insurance
  1. Home
  2. Education
  3. Diamond Care

Caring for Your Diamond Jewelry

Diamonds are forever, as long as you take good care of them!

Diamond Cleaning - The Do's and Don'ts

Bridal jewelry, such as engagement rings and wedding bands are typically worn daily, and can appear like they've lost their sparkle if not cleaned on a regular basis. Lotions put film on diamonds and reduce their shininess. Don't wear diamond jewelry while doing rough work. Avoid chlorinated pools and hot tubs. Avoid touching diamonds with your fingers, as smudges can affect a diamond's luster and fire.

Expert Service

If you have questions, feel free to contact one of our diamond experts at Towne Square Jewelers, and we will be happy to provide all the information you need to help you keep your diamonds in great shape.

Related Links

  • Learn about the 4Cs of Diamonds
  • Learn how to Care for Gemstone Jewelry
  • Learn how to Care for Fine Jewelry

Shop Diamond Jewelry

Towne Square Jewelers
429 West Lincoln Ave
Charleston, IL 61920
(217) 348-8340
Store Information
Our Store Hours
Mon - Fri:10:00am - 6:00pm
Saturday:10:00am - 3:00pm
Closed Sunday
Follow Us
Diamonds & Education
  • Engagement Rings
  • Men's Wedding Bands
  • Women's Wedding Bands
  • Anniversary Rings
  • Bridal Sets
  • Other
Jewelry
  • Wedding and Engagement
  • Rings
  • Pendants & Necklaces
  • Earrings
  • Bracelets & Bangles
  • Religious Jewelry
  • Custom
  • Estate
  • Watches
  • Men's Jewelry
  • Gifts
  • Fashion Necklaces
  • Bangle Bracelets
  • Fashion Bracelets
  • Wedding Sets
Education
  • Jewelry Education
  • The Four Cs of Diamonds
  • Diamond Buying Tips
  • Choosing the Ring
  • Birthstone Guide
  • Gemstone Guide
  • Precious Metals
  • Caring for Fine Jewelry
  • Diamond Cleaning
  • Gemstone Cleaning
  • Anniversary Guide
  • Gold Buying Guide
Newsletter

Signup for special offers and discounts.

© 2025 Towne Square Jewelers. All Rights Reserved. Website designed, maintained, and hosted by Punchmark. Accessibility Statement.

Learn how we use cookies in our Privacy Policy or manage cookie preferences.